Share the Good Life with LG Philippines and Netflix

LG Philippines gives some love this christmas season, in line with their goal of providing a bigger and better christmas for all Filipinos everywhere. Bigger and better starts with LG Philippines #ShareTheGoodLifewithLG campaign. They will be dedicating a portion of each sale of an LG product this holiday season for furnishing the children of Shelter of Hope. Shelter of Hope is currently building a new home for their resident children who are cancer patients and these gifts will provide much needed Christmas cheer.






LG Philippines also committed to donate home entertainment and home appliances worth more than Php 1Million to the said charity. During the event, LG, Netflix, and the members of the media, in the spirit of Santa Klaus, also brought gifts and toys to give to the children of Shelter of Hope.

Here are nine more reasons aside from giving to Shelter of hope, on why you should buy an LG award-winning OLED TVs, either as a holiday gift or even for oneself:

1. It’s the World's Best Selling OLED TV Brand for 6 consecutive years. Global sales and shipments prove that LG is, once again, the world’s best-selling brand for OLED TVs. 
2. LG’s ThinQ technology represents the evolution of TVs. AI-optimized picture quality that boasts leading clarity, sharpness, detail and brightness is delivered to viewers via comprehensive content and ambient light analysis. 
3. AI Picture, AI Sound, and AI Smart uses he most powerful 4K processor to optimize clarity, sharpness, sound. The 2nd generation α7 Intelligent Processor recognizes the quality of the original content and optimizes the clarity and sharpness. The light sensor detects ambient light and the AI automatically optimizes brightness in the image to keep a bright and sharp picture regardless of illuminance. With AI Sound, Get the best sound no matter how you have arranged your room and where you are sitting. With the technology recognizing your watching spot, you can fully enjoy the optimized sound. 
4. It has an IPS Panel for wide viewing angle - Wherever you sit, the IPS 4K panel’s wide viewing angle keeps you enthralled with spectacular realism—displaying almost 100% color accuracy, even from a 60-degree angle. 
5. Dolby Atmos, providing 360-degree surround sound. 
6. 2-year warranty which safeguards your investment. 
7. Magic Remote makes for easy and convenient TV navigation. 
8. Emergency Warning Broadcast System for nationwide alerts- Perfect for times like today with Tisoy PH
9.  When you purchase an OLED TV from LG for this December, you also get a bonus of free 6 months of Netflix with their current partnership with LG. :D

Netflix was also there to join in on the fun, with their current partnership with LG. During the event, Netflix unveiled the streaming service’s holiday film headliner, Klaus. The trailer for the destined Christmas classic, together with its behind the scenes footage, were all screened with the use of LG’s award-winning OLED TVs.

FYI, Legendary actor J. K. Simmons gave life by his voice for the character Klaus. Klaus is a reclusive carpenter whom Jesper discovers living alone in a cabin, where he makes his own handmade toys. Netflix hopes that Klaus will be well loved to become a Christmas tradition that’s destined to be replayed every holiday season for the years to come.

“We can see the advancement and the evolutionary journey of how TV resolution and picture quality have improved in the last 20 years. The evolution from analog to digital television technology was a slow process, and it wasn’t even until the mid-1990s that HDTV broadcasting began. At that time, most HDTVs were plasma TVs, which were expensive, so HDTV adoption was slow. By the mid-2000s however, affordable 40-inch LCDs started to be sold. By the end of the decade, LCDs were outselling traditional (CRT) TVs as well as plasma TVs. Post HDTVs, companies started looking for newer technologies that could be offered to consumers. The last few years saw the arrival of curved screens, high dynamic range (HDR), smart TVs, OLED TVs, and 4K. Now with the hyper realistic detail and picture quality of 8K available to consumers.”, said LGEPH Product Marketing Manager Angelica Dumlao.

She adds “For us in LG, Life’s about more than having the latest technology. It’s about the experiences technology creates. We are a pacesetter in the industry and we will continue to deliver consumer electronics that let you embrace life and prepare you for its greatest moments.”  as she discussed the evolution of Picture Quality and how LG has taken great strides in pushing for technological innovation.

LG also invited the Animation Council of the Philippines, Inc. (ACPI) to share their thoughts on the use of 2D animation in Klaus, how LG OLED TVs are the best platform to view it on, as well as to discuss the state of the local animation industry as a whole.

Inkwun Heo, LG Philippines’ Managing Director, recognized the importance of the ACPI’s role in the local industry and how their influence shapes the evolution of picture quality. They donated a couple of units for the ACPI to use. Marlyn Montano, Vice President of the ACPI, graciously accepted the TV donation from LG. “Working in the animation industry, innovations in technology are important to us. To be able to compete with other animators from around the world, we need to be at the top. LG’s AI-optimized picture quality that boasts leading clarity, sharpness, detail and brightness is as advanced as you can get. This really helps us in harnessing the best of our abilities.” 

Just like what Klaus says, “A true selfless act, always sparks another.”

Towards the end of the event, long-time LG brand ambassador James Deakin enumerated the eight reasons why one should buy

Get a chance to win your own LG TV or Soundbar

Want to have a Bigger & Better Christmas with LG? Aside from aforementioned proceeds going the Shelter of Hope, OLED and NanoCell TV purchases from today until December 15th come with a raffle ticket.

Join the raffle and get a chance to win 1 of 10 LG TVS or Soundbars. And for the Grand Prize, you’ll have a chance to take home 65” OLED TV. The raffle draw will be on December 16. So, watch out and follow their social media accounts @lgphilippines for updates and announcements of winners.

What to read next?

My top favorite LG Home Solutions that will bring your home Future Forward