Aisin Unveils New Marketing Campaign in their 2022 Dealer Convention

When it comes to high-quality automotive equipment parts, Aisin is the world's leading and trusted manufacturer. Aisin Philippines has been in the Philippine shores and has recently unveiled its new marketing campaign as part of its constantly growing success in the Philippines. 

As it moves forward along the new normal, Aisin Philippines is also launching other plans and projects
for this year.  The campaign was unveiled during the launching ceremony, attended by its dealers, business partners, and loyal customers. It centers around Aisin’s message of bringing out the “Power of the Unseen,” as it continues its track record of delivering advanced automotive equipment parts that have long been part of our safe and smooth journey on the road.

This is also another great opportunity to accelerate Aisin’s efforts and ensure safer and more sustainable
vehicles, optimizing their performance and driver experience. As part of the event, Aisin Philippines also recognized and awarded their dealers and valued customers for their efforts on the fiscal year 2021.

Highlighting the theme, “The Future is Within,” Aisin continues with its successful collaboration with brilliant innovators who help the company provide state-of-the-art and sustainable mobility solutions for the market.

Aisin’s powerful team of engineers and designers also showcased the brand’s innovative solutions and its ever-growing product portfolio. The event also highlighted Aisin’s representatives also delivered special awards to its loyal customers, as well as other rewards and prized to the attendees.

Sending their congratulatory messages to Aisin Philippines, Aisin’s regional executives said that they will continue with their mission of—innovating, rebuilding, and adapting.

“For years, we have been at the forefront in the automotive industry, with emphasis on automotive parts, and have been known for innovating products that are meant to make the lives of people much safer, more efficient, and more livable. But little did everyone know that these products are a result of years of love, dedication, and hard work of the people behind the brand. These people always go the extra mile to look for ways on how to better the lives of our customers, making sure that each product is intentional,” says Samuel Tee, General Manager of Aisin.

Meanwhile, Aisin’s Managing Director, Yasuhiro Nakamura, stresses that human connection has what made Aisin survive the challenges over these past years. “The pandemic has changed the way we live, and it revealed to us the things that truly matter: our innate concern for others and how the power of human connection makes us thrive in communities. The circumstances over the last two years may have changed us—it changed our way of doing business even—but it brought us to a life with a different yet interesting reality.”

Aisin has continued offering a wide variety of products that include nearly all automobile components using its highly sophisticated technical capabilities, from engine products to lubricants. The was founded in 1965 years ago in the city of Kariya in Aichi, Japan, and has now expanded its reach throughout different parts of the globe.

Aisin is a member of the Toyota Group of companies, and now produces over 10,000 types of automotive parts. Their products are now used by top international vehicle brands namely, Toyota, Mitsubishi, Nissan, Honda, Isuzu, Ford, Chevrolet, and Chrysler. In Asia, they have established our headquarters in Japan and Singapore, and satellite offices in the Middle East, Pakistan, Thailand, Indonesia, Malaysia, and in the Philippines. Aisin Philippines was meanwhile established in Manila in 2017. And until now, the company continues with its expansion, its office is now located in Quezon City.

The launch of the sales and marketing programs of Aisin Philippines in 2019, enabling the company to reach more customers in the country. Aisin now works with 16 loyal partners and 2,000 partner dealers nationwide. Aisin continues to welcome stronger connections to help the company deliver cutting-edge products for optimal engine and vehicle performance in the local market.